LoKast, a group messaging app found on the iPhone and Android devices provides a vehicle for gregarious and curious mobile users to discover proximity-based chat rooms (called “Spaces”) organized by venues, events, interests and more.
I designed the user experience and interface for the current generation of the applications for both major mobile platforms, familiarizing myself with both system’s unique (yet similar) production requirements. The design process was highly iterative, where I found myself working remotely with the executive/product and development teams.
Beyond designing and producing the actual applications, accommodating both iOS and Android groups’ user habits/requirements proved challenging (this being my first Android app). Both mobile operating systems and development atmospheres certainly come with their own advantages, disadvantages and yes, quirks! Android’s support of press-and-hold to activate contextual menus could certainly have a place on iOS devices. Unlike Android’s vast array of hardware choices, Apple’s tight control of not only the app approval process but handset manufacturing truly provided the most consistent and highest quality experience for its entire userbase (especially once I realized that many Android devices packed screens that supported only 256 colors)
I also designed and produced the product/company website, in wordpress.