After March 2011′s devastating Sendai Earthquake, Tsunami, and following Nuclear crisis, a few creative colleagues collaborated to raise money to send resources to the devastated country. What followed was a 3-day flash-sale of a collection of 100 music tracks donated by major and independent artists, such as Tori Amos, Sara Bareilles and The xx. The flash sale raised over $25,000, donated to Shelterbox, an international relief organization that dispatches care packages for individuals living in devastated areas.
Artwork by Yoko Furusho. Collaborators: Bryce Longton and Cheryl B. Engelhardt (founders), Chris Wherry (developer) and Michael Whalen (legal).